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Frameworks

Partner Strategy

+1

Rethinking Partner Programs Beyond Revenue
LockSimple

Feb 10, 2026

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3 min read

Rethinking Partner Programs Beyond Revenue

Why Scalable Partner Programs Are Built in Dimensions, Not Tiers

Rick Flores
Rick Flores

Partner Foundations

+1

The Partner GTM Operating System

Jan 31, 2026

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3 min read

The Partner GTM Operating System

Turning Partnerships Into a Real Growth Engine

Rick Flores
Rick Flores

Partner Foundations

+1

The Partner GTM Development Process
LockSimple

Jan 17, 2026

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3 min read

The Partner GTM Development Process

A structured way to turn Partner initiatives into repeatable growth

Rick Flores
Rick Flores

Partner Strategy

+1

Partner Program Principles

Jan 6, 2026

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3 min read

Partner Program Principles

What really drives sustainable Partner engagement and growth

Rick Flores
Rick Flores

Partner Foundations

+1

If There Is No VALUE, There Is No Partnership
LockSimple

Dec 18, 2025

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3 min read

If There Is No VALUE, There Is No Partnership

Why Most Partner Programs Fail and How the Partner Hierarchy of Needs Fixes It

Rick Flores
Rick Flores

Partner GTM Institute
Master the Art & Science of Partner Ecosystems™

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